How to Find Customer Feedback with Claude

Find customer feedback on social media with Claude and ToolRouter. Product insight discovery.

Tool
Social Media Search icon
Social Media Search

Claude turns customer feedback discovery into a targeted terminal investigation. Search for mentions of your product and Claude identifies feedback, categorizes it by type, and discusses the implications. Ask follow-up questions like "what are the most common pain points?" or "are there feature requests we should prioritize?" for an interactive feedback mining session.

Connect ToolRouter to Claude

1Go to Settings → Connectors → Add custom connector
2Enter the details below and click Add
Name
ToolRouter
URL
https://api.toolrouter.com/mcp
3Done — works on Claude chat, desktop, and mobile

Steps

Once connected (see setup above), use the Social Media Search tool:

  1. Ask Claude: "Search for reviews and feedback about our product on TikTok and YouTube"
  2. Claude finds organic customer content mentioning your product
  3. Ask: "What are the main praise points and complaints?"
  4. Claude categorizes the feedback into themes with examples from actual posts

Example Prompt

Try this with Claude using the Social Media Search tool
Search for customer feedback about "OurProduct" on TikTok and YouTube. What do customers love and what frustrates them?

Tips

  • Ask Claude to prioritize feedback by frequency -- the most common complaints matter most
  • Request a product improvement roadmap based on the feedback themes
  • Claude can identify feature requests that appear across multiple customer reviews