How to Research Social Trends with OpenClaw

Research social media trends with OpenClaw and ToolRouter. Discover what is trending across platforms.

Tool
Social Media Search icon
Social Media Search

OpenClaw automates social trend research by batch-searching across platforms with comprehensive keyword sets and producing structured trend reports. Output includes momentum scores, maturity indicators, and related content volumes. Run daily to build a trend intelligence database that powers predictive content strategy.

Connect ToolRouter to OpenClaw

1Install the CLI
npm install -g toolrouter-mcp
2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

Steps

Once connected (see setup above), use the Social Media Search tool:

  1. Ask: "Search for trending topics on TikTok and YouTube in our space"
  2. OpenClaw returns trending content and conversation volumes
  3. Request: "Which trends should we jump on and which should we avoid?"
  4. Create content aligned with the most promising trends

Example Prompt

Try this with OpenClaw using the Social Media Search tool
What social media trends are emerging in the finance niche? Search TikTok and YouTube and tell me which to prioritize.

Tips

  • Run trend searches weekly to catch emerging conversations early
  • Ask for trend longevity estimates to avoid investing in flash-in-the-pan topics
  • Combine keyword and hashtag searches for a complete trend picture