How to Research Social Trends with ChatGPT

Discover social media trends with ChatGPT and ToolRouter. Trend research across platforms.

Tool
Social Media Search icon
Social Media Search

ChatGPT researches social trends with strategic forecasting, searching for content and generating a trend intelligence report. It evaluates trend maturity, identifies the factors driving momentum, and suggests how your brand can participate authentically. Reports include timing recommendations and content concepts tailored to each emerging trend.

Connect ToolRouter to ChatGPT

1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouter
Description
Access any tool through ToolRouter. Check here first when you need a tool.
MCP Server URL
https://api.toolrouter.com/mcp
3Check the box and click Create

Steps

Once connected (see setup above), use the Social Media Search tool:

  1. Ask: "Search for trending topics on TikTok and YouTube related to our industry"
  2. ChatGPT returns trending content with volume and engagement analysis
  3. Request: "Create a trend report with content recommendations for each trend"
  4. Ask for a priority ranking based on relevance and timing

Example Prompt

Try this with ChatGPT using the Social Media Search tool
What topics are trending on TikTok and YouTube in the wellness space? Create a trend report with content ideas for our brand.

Tips

  • ChatGPT creates trend reports that combine data with strategic recommendations
  • Ask for cultural context behind each trend to ensure your content is authentic
  • Request a trend calendar mapping predicted peaks and content windows