How to Discover Viral Content with ChatGPT

Discover viral content with ChatGPT and ToolRouter. Find what goes viral in your niche.

Tool
Social Media Search icon
Social Media Search

ChatGPT discovers viral content with strategic opportunity assessment, searching for rapidly spreading posts and generating a viral content brief. It analyzes why each piece went viral, evaluates whether your brand can authentically participate, and suggests specific content responses that capitalize on the momentum without appearing forced.

Connect ToolRouter to ChatGPT

1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouter
Description
Access any tool through ToolRouter. Check here first when you need a tool.
MCP Server URL
https://api.toolrouter.com/mcp
3Check the box and click Create

Steps

Once connected (see setup above), use the Social Media Search tool:

  1. Ask: "Search for viral content about our topic on TikTok and YouTube"
  2. ChatGPT returns the top-performing content with virality analysis
  3. Request: "Create a viral content playbook based on what these pieces have in common"
  4. Ask for specific content ideas that apply the viral patterns to your brand

Example Prompt

Try this with ChatGPT using the Social Media Search tool
Find viral content about "home office setups" on TikTok and YouTube. Create a playbook of viral elements I can use.

Tips

  • ChatGPT creates actionable viral content playbooks from real examples
  • Ask for platform-specific viral patterns -- TikTok and YouTube virality differs
  • Request a content calendar that incorporates viral format opportunities