Ad Strategy

Ad Strategy turns a competitor's website into a full ad teardown, or into new ad concepts written in the style that is already working for them.

It combines ad intelligence on over a million analysed Meta ads a week with Google's public ad library and an AI copywriter. You get the brand's estimated scale, who its ads target, its hooks, offers and funnel, its strongest ads with their landing pages, and what it runs on Google, in one call.

What you can do#

• Tear down a competitor's ads: brief, personas, hooks, offers, funnel, media mix, top ads and landing pages
• See whether the same brand advertises on Google, and in which formats
• Write fresh ad concepts modelled on a brand's best-performing hooks and story beats

Who it's for#

Performance marketers, creative strategists, agencies and founders who want a competitor read and a creative brief without stitching five tools together.

How to use it#

1. Call competitor_teardown with a competitor's domain
2. Call write_ad_concepts with your own or a competitor's domain to get concepts in its winning style
3. If either says the profile is still being built, call again after the suggested wait

Getting started#

Call competitor_teardown with a domain like "takeultra.com". Spend, traffic and sales are coarse estimated grades, not exact figures.