Keyword Data gives you search demand for any keyword: volume, cost per click, difficulty, intent, history, trends and fresh keyword ideas, from Google, Bing and clickstream panels.
Each skill answers one keyword question for one market and keeps the location, language and returned row count in the response. Missing metrics stay empty rather than guessed, so you can tell a zero from an unknown.
What you can do
- Get volume, CPC, difficulty and intent for a keyword list with keyword_overview, and monthly history with keyword_history
- Expand seeds into ideas with keyword_ideas, related_keywords, site_keyword_ideas, category_keywords and top_searches
- Classify search intent with search_intent and product categories with keyword_categories
- Pull Google Ads Keyword Planner ideas and a click and spend forecast with ads_keyword_ideas, ads_keywords_for_site and ads_traffic_forecast
- Get Bing volume, history, ideas, ad performance and audience size with the bing_ skills
- Compare demand with clickstream-adjusted, worldwide and bulk volume, and see interest over time, by region and by age and gender with the trends skills
Who it's for
SEO and paid-search teams, content strategists and founders who need keyword demand numbers inside an agent workflow.
How to use it
- Start with keyword_ideas or related_keywords from a seed, or site_keyword_ideas from a competitor's domain
- Check the shortlist with keyword_overview, then search_intent to group by intent
- Use keyword_history or keyword_trends to spot seasonality before you commit
- For paid search, add ads_keyword_ideas and ads_traffic_forecast with your bid
- Keep country (or location) and language the same across related calls
Getting started
Connect your search-data account, then call keyword_overview with a few keywords and a country code.
