How to Find Successful Ad Formats with Claude
Find winning ad formats using Claude and ToolRouter. Discover what ad types work best on Facebook.
Tool
Claude discovers winning ad formats and explains why certain creative types outperform others in your niche. After the analysis, ask Claude to recommend which formats to test for your campaigns, discuss budget allocation across formats, or generate creative briefs for the most promising ad types.
Connect ToolRouter to Claude
1Go to Settings → Connectors → Add custom connector
2Enter the details below and click Add
Name
ToolRouterURL
https://api.toolrouter.com/mcp3Done — works on Claude chat, desktop, and mobile
Steps
Once connected (see setup above), use the Ad Library Search tool:
- Ask Claude: "Search Facebook ads for 'fitness app' and show me what ad formats are used most"
- Claude calls search_facebook_ads and categorizes results by format (carousel, video, image, etc.)
- Pick a top advertiser: "Now get all of BrandX's Facebook ads and break down their format mix"
- Claude calls get_facebook_company_ads and shows which formats they invest in most
Example Prompt
Try this with Claude using the Ad Library Search tool
Search Facebook ads for "meal delivery" and tell me which ad formats are most common. Then get all ads from HelloFresh and analyze their format breakdown.
Tips
- Claude can categorize hundreds of ads by format quickly
- Ask for format recommendations based on your product type and budget
- Compare format usage across multiple competitors to find consensus patterns