How to Find Successful Ad Formats with OpenClaw

Find winning ad formats with OpenClaw and ToolRouter. Analyze top-performing creative types on Facebook.

Tool
Ad Library Search icon
Ad Library Search

OpenClaw analyzes ad format success patterns across platforms in a single automated run, producing structured data on format distribution, advertiser adoption rates, and longevity metrics. The batch approach reveals which formats are gaining or losing market share and feeds into creative strategy dashboards.

Connect ToolRouter to OpenClaw

1Install the CLI
npm install -g toolrouter-mcp
2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

Steps

Once connected (see setup above), use the Ad Library Search tool:

  1. Ask: "Search Facebook ads for 'e-commerce' and break down the ad formats"
  2. OpenClaw presents the format distribution
  3. Request: "Get all ads from a top advertiser and analyze their format strategy"
  4. Use findings to plan your creative production

Example Prompt

Try this with OpenClaw using the Ad Library Search tool
Find Facebook ads for "e-commerce" and show me which formats are used most. Then analyze Shopify's ad format mix.

Tips

  • Analyze format trends across multiple industries for broader insights
  • Ask for format recommendations based on your budget and creative capacity
  • Track format trends over time to stay ahead of shifts