How to Check Internal Link Distribution with ChatGPT

Analyze internal links with ChatGPT and ToolRouter. Ensure your important pages get enough link equity.

Tool
Site Crawler icon
Site Crawler

ChatGPT maps your internal link distribution and identifies imbalances in a visual, easy-to-understand format. It highlights pages with too few or too many internal links, explains how link equity flows between sections, and generates a linking strategy that ensures your most important pages receive adequate authority.

Connect ToolRouter to ChatGPT

1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouter
Description
Access any tool through ToolRouter. Check here first when you need a tool.
MCP Server URL
https://api.toolrouter.com/mcp
3Check the box and click Create

Steps

Once connected (see setup above), use the Site Crawler tool:

  1. Ask: "Crawl mysite.com and analyze the internal link distribution"
  2. ChatGPT shows which pages have the most and fewest internal links
  3. Request: "Create an internal linking plan to better support our key pages"
  4. Get specific recommendations for where to add or redistribute links

Example Prompt

Try this with ChatGPT using the Site Crawler tool
Analyze the internal link structure of mysite.com. Which pages need more internal links and where should they come from?

Tips

  • ChatGPT explains link equity concepts clearly for content and marketing teams
  • Ask for an internal linking content brief your writers can follow
  • Request a visualization-friendly summary of your link distribution