AI Tools for SEO Specialists
AI tools that help SEO specialists audit sites, research keywords, build backlinks, monitor rankings, and dominate AI-generated search results.
Works in Chat, Cowork and Code
Technical SEO auditing
Find every technical SEO issue across your site — from missing meta tags and broken canonicals to crawl errors, redirect chains, and Core Web Vitals failures. Prioritize fixes by their estimated ranking impact instead of working through a random checklist.
Crawled 342 pages. Found: 28 orphaned pages (no internal links in), 14 redirect chains (3+ hops), 6 canonicalization conflicts between www and non-www, and 19 pages with a 302 redirect that should be 301. Fixes ranked by crawl budget and ranking impact.
Keyword research and intent mapping
Build a complete keyword universe for your site: cluster terms by intent, identify quick wins where you rank on page 2, find gaps where competitors rank but you don't, and prioritize topics by opportunity size.
Found 89 keywords across 3 intent clusters. Quick wins (page 2 rankings): 12 keywords including "accounting software for freelancers" (4,400/mo, KD 38, position 14). Top informational gap: "what is double-entry bookkeeping" (12,100/mo, no current ranking). Full cluster map with CPC data included.
AI Overview and GEO optimization
Check whether your brand gets cited in ChatGPT, Perplexity, Google AI Overviews, and Claude for your target queries. Identify which AI engines mention you, which mention competitors, and what content changes would get you cited more.
Your brand mentioned in 0 of 9 AI response checks. Klaviyo, Mailchimp, and Omnisend dominate all 3 engines on all 3 queries. Primary gap: your homepage lacks structured comparison content and FAQ schema. Specific content recommendations to improve citation rate provided.
Competitor SEO analysis
Map competitor SEO strategies: their top-traffic pages, backlink profiles, content gaps you can exploit, and ranking keywords where they're vulnerable. Turn competitive analysis into a prioritized content and link-building roadmap.
Canva's top pages: /templates (est. 3.8M visits/mo), /design (2.1M), /learn (1.4M). Keyword dominance: free design tools, template categories, "how to make X" tutorials. Highest-authority backlinks from design blogs, education sites, and startup directories. Specific gaps in your vertical identified.
Domain and backlink research
Check domain health, DNS configuration, SSL status, and WHOIS data for link-building prospects. Verify potential link partners before outreach and flag any domain history issues that could affect link value.
Checked 12 domains. 3 flagged: domain A was re-registered 4 months ago (previous owner had 12-year history — possible expired domain play). Domain B has an invalid SSL. Domain C shows a recent IP change to a shared hosting block associated with PBNs. 9 domains appear clean.
Sitemap submission and indexing
Submit your sitemap to Google Search Console and IndexNow-compatible engines to accelerate indexing of new content. Monitor which pages are being indexed and resubmit after major content updates.
Sitemap submitted to Google Search Console and IndexNow (Bing, Yandex, Naver). 8 individual URLs submitted via IndexNow. Expect Google crawl queue pickup within 24–72 hours. Confirmation tokens saved.
Ready-to-use prompts
Crawl [domain.com] and produce a technical SEO report covering: missing/duplicate meta tags, redirect issues, canonical conflicts, orphaned pages, broken internal links, and Core Web Vitals failures. Prioritize by ranking impact.
Find all keywords in the [topic] space where [competitor1.com] and [competitor2.com] rank in positions 1–10 but [yourdomain.com] does not appear in the top 20. Filter for volume over 300/month. Group by intent.
Check what ChatGPT, Perplexity, Google AI Overviews, and Claude say when asked: "[query 1]," "[query 2]," and "[query 3]." Does [brand] get mentioned? Which competitors are cited most often?
Run a Lighthouse audit on [URL]. Give me exact LCP element, CLS score, and FID. List the top 5 specific changes (not just "reduce image sizes") with estimated impact on each Core Web Vital metric.
Audit the on-page SEO of [URL]. Check: title tag length and keyword usage, meta description, H1/H2 structure, keyword density, internal links, image alt text, schema markup, and canonical tag. Flag everything that needs fixing.
For these 10 domains I'm considering for backlink outreach, check WHOIS registration age, DNS health, SSL status, and any flags for recent ownership changes or spam history: [list domains].
Submit the sitemap at [domain.com/sitemap.xml] to Google Search Console and IndexNow. Then submit these newly published URLs individually: [list URLs].
Find informational keywords in the [topic] space with search volume 1,000–30,000/month and KD under 40 where no content currently exists on [domain.com]. Format as a content brief outline for each top opportunity.
Analyze the backlink profile of [competitor.com]. What are their highest-authority referring domains? Which link types (editorial, directory, guest post) dominate? Are there any easy wins I could replicate?
Tools to power your best work
165+ tools.
One conversation.
Everything seo specialists need from AI, connected to the assistant you already use. No extra apps, no switching tabs.
Full site SEO health check
Systematically diagnose every technical and on-page SEO issue across the site, check performance, and produce a prioritized action plan.
Content strategy and AI visibility sprint
Research keyword opportunities, map content gaps against competitors, and check AI engine citation status — then produce optimized content briefs.
Frequently Asked Questions
How does the GEO tool differ from traditional rank tracking?
GEO checks your actual citation and mention status in AI-generated answers from ChatGPT, Perplexity, Google AI Overviews, and Claude — not your position in blue-link results. As AI answers increasingly intercept search traffic before users click, tracking LLM visibility is becoming as important as traditional rank tracking.
Can Site Crawler handle JavaScript-rendered pages?
Yes. Site Crawler uses full JS rendering, so it sees the same page content that Google's JavaScript-capable crawler sees. This is important for SPAs and React/Next.js sites where content is rendered client-side.
How many pages can Site Crawler handle in one crawl?
Site Crawler can handle sites up to several thousand pages per run. For very large sites, it is recommended to crawl specific subdirectories (e.g., /blog/, /products/) separately to focus the audit on your highest-priority sections.
Does Keyword Research show local search volume separately from national?
Keyword Research shows global and country-level search volume. For local SEO with city or region-specific volume breakdowns, use it in combination with a location-specific search query. True hyperlocal volume (city-level) is available for some markets.
Can I use these tools to track rank changes over time?
Keyword Research and Competitor Research provide point-in-time ranking snapshots. For ongoing rank tracking over weeks and months, you would run periodic queries and compare results, or use a dedicated rank tracking platform. These tools are strongest for deep research sprints rather than continuous monitoring.
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Works in Chat, Cowork and Code