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Content Repurposer

Turn any content into posts, scripts, and articles

Content Repurposer transforms any article, blog post, transcript, or long-form content into platform-ready outputs for every channel. Paste a URL or raw text and get social posts, video scripts, newsletters, ad copy, and more — all in one call.

Writing platform-specific content from scratch for every channel is the most time-consuming part of a content operation. This tool handles the reformatting and tone adaptation so you can publish the same core idea across 15 formats without starting over each time. Set a brand voice and it stays consistent across all outputs.

What you can do

  • extract_key_points — analyze content and pull out the core themes, facts, and arguments before repurposing
  • repurpose — convert source content into any combination of 15 formats: Twitter thread, LinkedIn post, Instagram caption, Facebook post, Threads post, TikTok script, YouTube script, newsletter, blog article, blog summary, podcast outline, press release, ad copy, or email sequence

Who it's for

Content marketers, social media managers, and creators who publish across multiple channels. Also useful for agencies managing content for multiple clients, and for anyone who creates long-form content and wants to maximize its reach.

How to use it

  1. Use extract_key_points first if you want to review the core ideas before choosing output formats
  2. Use repurpose with a URL or raw text; pass the formats you want as an array
  3. Set brand_voice to keep tone consistent (e.g. "conversational and data-driven" or "authoritative and professional")
  4. Set audience and goal for more targeted output — useful when the same content needs different angles for different platforms
Repurpose Content

Transform content into platform-specific formats. Accepts a URL or raw text and produces native-feeling output for each selected channel — social posts, video scripts, newsletters, blog articles, ad copy, and more.

Returns: Repurposed content for each requested format with character counts and publishing tips
Extract Key Points

Analyze content to extract the most shareable insights, hooks, quotable excerpts, and repurposing angles. Use before repurpose to understand what you are working with, or standalone for content analysis.

Returns: Summary, key points with repurpose potential scores, scroll-stopping hooks, quotable excerpts, statistics, and content angles
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v0.022026-08-20
  • Rewrites now use Gemini 3.7 Flash by default.
v0.012026-03-30
  • Initial release with 15 output formats and key point extraction

Connect ToolRouter to use Content Repurposer in Claude, ChatGPT, Copilot, and more — no code required.

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