Tools / Web Search / Use Cases / Track Product Launch Coverage

Track Product Launch Coverage

Monitor how the media and community respond to your product launch or major announcement.

Tool
Web Search icon
Web Search

After a product launch, understanding how the market responds is critical for measuring success and planning follow-up actions. Coverage happens across tech blogs, industry news sites, social media, and community forums, and it unfolds over days and weeks, not hours.

ToolRouter's news_search skill surfaces press coverage and media mentions of your launch, while the search skill catches blog posts, forum discussions, and community reactions that fall outside traditional news sources. Together they give you the complete picture of how your announcement landed.

This tracking is essential for PR teams measuring campaign ROI, product teams gathering initial market feedback, and executives reporting launch results to stakeholders. The first 48 hours after launch are the most critical, but meaningful coverage and reactions often continue for weeks.

Agent Guides

Claude

  1. Connect ToolRouter: claude mcp add toolrouter -- npx -y toolrouter-mcp
  2. Ask Claude: "Search for news coverage and web mentions of our product launch using the web-search tool"
  3. Claude runs news_search and search to find all coverage across media and community
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ChatGPT

  1. Configure ToolRouter in ChatGPT
  2. Ask: "Find all news and web coverage of our product launch announcement"
  3. ChatGPT searches news and web sources for launch mentions
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Copilot

  1. Add ToolRouter to Copilot MCP config
  2. In Copilot Chat: "Search for news and mentions of our latest release"
  3. Review coverage results inline
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OpenClaw

  1. Connect ToolRouter: openclaw mcp add toolrouter -- npx -y toolrouter-mcp
  2. Ask: "Find all news and web coverage of our product launch"
  3. OpenClaw returns coverage from media and community sources
Read full guide →

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