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How to Discover Decision-Makers with Claude

Find decision-makers at target companies using Claude and ToolRouter. Reach the right people faster.

Tool
Lead Finder icon
Lead Finder

Claude finds decision-makers at target companies and helps you understand their influence through follow-up questions. After identification, ask Claude to map the organizational hierarchy, suggest which contacts to prioritize for different types of deals, or draft personalized outreach messages based on each person's role and background.

Connect ToolRouter to Claude

1Go to Settings → Connectors → Add custom connector
2Enter the details below and click Add
Name
ToolRouter
URL
https://api.toolrouter.com/mcp
3Done — works on Claude chat, desktop, and mobile
No API key needed — account created automatically.All platforms →

Steps

Once connected (see setup above), use the Lead Finder tool:

  1. Ask Claude: "Find the VP of Engineering and CTO at Stripe using the lead-finder tool"
  2. Claude calls find_people with role filters and returns matching contacts
  3. Ask: "Enrich these contacts with their background and recent activity"
  4. Request: "Draft a personalized outreach message for each decision-maker"

Example Prompt

Try this with Claude using the Lead Finder tool
Find the heads of engineering and product at Datadog, PagerDuty, and Grafana. Include their backgrounds and suggest personalized outreach angles.

Tips

  • Ask Claude to find multiple stakeholders for multi-threaded outreach
  • Request contacts organized by seniority and decision-making authority
  • Claude can draft role-specific outreach messages based on contact profiles

More Claude Guides

How to Find Leads by Industry with ClaudeHow to Build Prospect Lists with ClaudeHow to Find Companies by Technology with ClaudeHow to Identify High-Growth Companies with ClaudeHow to Find Leads from Job Postings with Claude

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