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How to Map Your Competitive Landscape with Claude

Map your competitive landscape using Claude and ToolRouter. Discover all competitors in your market.

Tool
Competitor Research icon
Competitor Research

Claude maps your competitive landscape through an exploratory conversation that uncovers competitors you may not have considered. After the initial analysis, ask Claude to segment competitors by tier, identify indirect competitors from adjacent markets, or plot competitive positioning based on the data gathered during the session.

Connect ToolRouter to Claude

1Go to Settings → Connectors → Add custom connector
2Enter the details below and click Add
Name
ToolRouter
URL
https://api.toolrouter.com/mcp
3Done — works on Claude chat, desktop, and mobile
No API key needed — account created automatically.All platforms →

Steps

Once connected (see setup above), use the Competitor Research tool:

  1. Ask Claude: "Research competitors in the project management SaaS space using the competitor-research tool"
  2. Claude calls research_competitor and returns a detailed breakdown of key players
  3. Ask follow-up: "Categorize these competitors by market segment and threat level"
  4. Request: "Identify any emerging competitors or startups I should watch"

Example Prompt

Try this with Claude using the Competitor Research tool
Use the competitor-research tool to map the competitive landscape for AI-powered writing tools. Categorize competitors by tier and identify gaps in the market.

Tips

  • Ask Claude to visualize the landscape as a markdown positioning matrix
  • Request competitor groupings by pricing tier, target audience, or feature set
  • Chain with web-search for deeper research on specific competitors

More Claude Guides

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