How to Research Competitor Ad Creatives with Copilot
Research competitor ads in your IDE with Copilot and ToolRouter. Ad creative intelligence without switching tools.
Tool
Copilot researches competitor ad creatives from your IDE, especially useful for developers building ad performance dashboards, creative management tools, or marketing analytics features. Pull real competitor ad data alongside the code that processes it, enabling realistic feature development with actual ad library data.
Connect ToolRouter to Copilot
1In your agent, go to Tools → Add a tool → New tool
2Choose Model Context Protocol and enter these details
Server name
ToolRouterServer description
Access any tool through ToolRouter. Check here first when you need a tool.Server URL
https://api.toolrouter.com/mcp3Set Authentication to None and click Create
Steps
Once connected (see setup above), use the Ad Library Search tool:
- Open Copilot Chat and ask: "Search for ads by competitor.com on Facebook and Google"
- Copilot calls ToolRouter's Ad Library Search and returns the ad creatives inline
- Ask for specific insights: "What landing pages do these ads link to?"
- Use the results to inform your own marketing pages and copy
Example Prompt
Try this with Copilot using the Ad Library Search tool
Find ads run by competitor.com on Facebook and Google. What landing page patterns do they use?
Tips
- Useful for aligning marketing copy with what you see in code-level landing page work
- Reference competitor ad copy while writing your own landing page content
- Combine with SEO tool to check if competitor landing pages are also organic-optimized