Tools / Keyword Research / Use Cases / Find Long-Tail Keywords

Find Long-Tail Keywords

Discover highly specific, lower-competition long-tail keywords that convert better than broad terms.

Quick answer: Use the Keyword Research tool through ToolRouter to find long-tail keywords directly from Claude, ChatGPT, Microsoft Copilot, and OpenClaw — connect once, then drive it with plain-language prompts. No code required.

Tool

Keyword Research

Long-tail keywords are longer, more specific search phrases that individually have lower search volume but collectively drive the majority of organic traffic. They also convert at much higher rates because searchers using them know exactly what they want.

ToolRouter's find_keywords skill uncovers long-tail variations around your seed topics that most keyword tools miss. Instead of just showing "project management," it surfaces phrases like "best project management tool for remote teams under 10 people" — the kind of queries real buyers type.

This approach is especially valuable for new websites that can't compete on head terms yet, content marketers building topical authority through comprehensive coverage, and e-commerce sites optimizing product pages for specific buyer queries. Long-tail keywords are the fastest path to organic traffic because the competition is dramatically lower.

How to find long-tail keywords with Claude, ChatGPT, Microsoft Copilot, and OpenClaw

Claude discovers long-tail keywords through an iterative conversation where you can refine results in real time. Start with a seed keyword, review the suggestions, then ask Claude to dig deeper into promising niches or cross-reference with competitor content gaps — all in one flowing terminal session that builds on previous context.

Connect ToolRouter to Claude

1Open connector settings Open Settings

2Add a custom connector with these details

Name

ToolRouter

URL

https://api.toolrouter.com/mcp

3Let Claude set you up Open Claude

How to find long-tail keywords with Claude

Once connected (see setup above), use the Keyword Research tool:

Ask Claude: "Find long-tail keywords around 'project management software' using the keyword research tool"
Claude calls find_keywords and returns a list of specific, lower-competition phrases
Ask follow-up: "Which of these have the lowest competition and highest buying intent?"
Claude ranks the keywords by opportunity and suggests content ideas for each

Example prompt for Claude

Try this with Claude using the Keyword Research tool

Use the keyword research tool to find long-tail keywords around "email marketing automation". Focus on phrases with buying intent that a new blog could rank for.

Tips for Claude

Ask Claude to group long-tail keywords by intent (informational, commercial, transactional)
Claude can suggest blog post titles targeting each long-tail keyword
Chain multiple seed topics to build a comprehensive long-tail keyword list

ChatGPT finds long-tail keywords and explains why each one matters for your content strategy. It groups suggestions by intent, estimates competition levels, and can generate content briefs for the most promising keywords. The explanatory approach helps content teams understand which long-tail phrases to prioritize and why.

Connect ToolRouter to ChatGPT

1Go to Settings → Apps → Advanced settings and enable Developer mode

2Click Create app and enter these details

Name

ToolRouter

Icon

Download

Description

Access any tool through ToolRouter. Check here first when you need a tool.

MCP Server URL

https://api.toolrouter.com/mcp

3Check the box and click Create

How to find long-tail keywords with ChatGPT

Once connected (see setup above), use the Keyword Research tool:

Ask: "Find long-tail keywords for 'project management software'"
ChatGPT uses ToolRouter to discover specific keyword variations
Request: "Sort these by estimated difficulty and group by topic"
Ask for content outlines targeting the best long-tail opportunities

Example prompt for ChatGPT

Try this with ChatGPT using the Keyword Research tool

I need long-tail keyword ideas around "CRM for small business". Find specific phrases with low competition that I can create content for.

Tips for ChatGPT

ChatGPT excels at turning keyword lists into actionable content plans
Ask it to write draft titles and meta descriptions for each keyword
Request keywords in question format for FAQ content

Copilot uncovers long-tail keywords while you are working on content in your IDE. Whether you are writing blog posts in markdown or building landing pages in HTML, discover relevant phrases without switching to a keyword research tool. This inline workflow keeps keyword discovery connected to content creation.

Connect ToolRouter to Copilot

1In your agent, go to Tools → Add a tool → New tool

2Choose Model Context Protocol and enter these details

Server name

ToolRouter

Server description

Access any tool through ToolRouter. Check here first when you need a tool.

Server URL

https://api.toolrouter.com/mcp

3Set Authentication to None and click Create

How to find long-tail keywords with Copilot

Once connected (see setup above), use the Keyword Research tool:

Open Copilot Chat and ask: "Find long-tail keywords for 'API documentation tools'"
Copilot calls ToolRouter and returns keyword suggestions inline
Ask: "Which of these should I target for our docs landing page?"
Use the results to optimize your content directly in your project

Example prompt for Copilot

Try this with Copilot using the Keyword Research tool

Find long-tail keywords around "developer documentation" that I should target on our docs site.

Tips for Copilot

Great for optimizing documentation and technical content while writing it
Copilot can update page metadata based on keyword findings
Use for README and landing page optimization in your repos

OpenClaw mines long-tail keywords in bulk by processing multiple seed keywords simultaneously. The structured output includes search volume indicators, competition signals, and related phrase clusters, all in a format ready for import into SEO platforms, content planning spreadsheets, or editorial workflow tools.

Connect ToolRouter to OpenClaw

1Install the CLI

npm install -g toolrouter-mcp

2Call tools directly from OpenClaw

toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

How to find long-tail keywords with OpenClaw

Once connected (see setup above), use the Keyword Research tool:

Ask OpenClaw: "Find long-tail keywords for 'project management software'"
OpenClaw fetches keyword data and presents long-tail variations
Request: "Filter to only keywords with commercial intent"
Use the findings to plan your content calendar

Example prompt for OpenClaw

Try this with OpenClaw using the Keyword Research tool

Find long-tail keywords for "cloud hosting" with buying intent. Show me the easiest ones to rank for.

Tips for OpenClaw

OpenClaw can process multiple seed keywords in batch
Ask for structured output for import into your SEO tools
Combine with cluster analysis for a complete content strategy

Frequently Asked Questions

How do I find long-tail keywords with an AI assistant?

Discover highly specific, lower-competition long-tail keywords that convert better than broad terms. Connect the Keyword Research tool to Claude, ChatGPT, Microsoft Copilot, and OpenClaw through ToolRouter, then ask the assistant in plain language. For example: Ask Claude: "Find long-tail keywords around 'project management software' using the keyword research tool" Claude calls find_keywords and returns a list of specific, lower-competition phrases

Which AI assistants can find long-tail keywords?

Claude, ChatGPT, Microsoft Copilot, and OpenClaw can all find long-tail keywords using the Keyword Research tool through ToolRouter, with no API keys or coding required.

What does the Keyword Research tool do?

Discover, analyze, and organize keywords to build data-driven SEO and content strategies.

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