How to Build Product Launch Campaigns with ChatGPT
Build launch video campaigns with ChatGPT and ToolRouter. Complete product launch video suite.
Tool
ChatGPT brings creative brainstorming and production planning together in one conversation, helping you explore multiple angles for your video concept before committing to the production pipeline. It excels at generating diverse messaging variations, planning content calendars around themes and posting schedules, and adapting scripts for different audiences and distribution platforms. The conversational format makes it easy to workshop ideas, get stakeholder alignment on creative direction, and produce content that resonates.
Connect ToolRouter to ChatGPT
1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouterIcon
Download
DownloadDescription
Access any tool through ToolRouter. Check here first when you need a tool.MCP Server URL
https://api.toolrouter.com/mcp3Check the box and click Create
Steps
Once connected (see setup above), use the Video Production tool:
- Ask: "Plan a video campaign for our product launch. Start with the creative treatment."
- ChatGPT develops treatments and scripts for teaser, announcement, and feature videos
- Review the creative direction and request adjustments
- Generate all campaign videos from the approved scripts
Example Prompt
Try this with ChatGPT using the Video Production tool
Plan a complete video launch campaign for our new mobile app. I need a teaser, announcement video, and 3 feature demos.
Tips
- ChatGPT can develop a multi-phase launch narrative across all videos
- Ask for messaging variations to test different value propositions
- Request a distribution plan alongside the content creation