How to Produce Weekly Social Content with ChatGPT
Create weekly social videos with ChatGPT and ToolRouter. Consistent video posting without the bottleneck.
Tool
ChatGPT brings creative brainstorming and production planning together in one conversation, helping you explore multiple angles for your video concept before committing to the production pipeline. It excels at generating diverse messaging variations, planning content calendars around themes and posting schedules, and adapting scripts for different audiences and distribution platforms. The conversational format makes it easy to workshop ideas, get stakeholder alignment on creative direction, and produce content that resonates.
Connect ToolRouter to ChatGPT
1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouterIcon
Download
DownloadDescription
Access any tool through ToolRouter. Check here first when you need a tool.MCP Server URL
https://api.toolrouter.com/mcp3Check the box and click Create
Steps
Once connected (see setup above), use the Video Production tool:
- Ask: "Plan a month of weekly social video content for our brand"
- ChatGPT creates a content calendar with themes and scripts for each week
- Request adjustments to the content mix and messaging
- Generate all weekly videos in a batch
Example Prompt
Try this with ChatGPT using the Video Production tool
Create a monthly social video calendar. 1 video per week, each under 45 seconds, focused on startup growth tips.
Tips
- ChatGPT excels at building thematic content calendars with variety
- Ask for engagement predictions for different topic angles
- Request caption and hashtag suggestions alongside each video