How to Run a Technical SEO Audit with OpenClaw

Run a technical SEO audit with OpenClaw and ToolRouter. Check indexing, canonical tags, and site crawlability.

Tool
SEO Analysis icon
SEO Analysis

OpenClaw performs systematic technical SEO audits across your entire domain, checking robots.txt directives, canonical tags, hreflang, and indexing signals in one automated pass. The structured JSON output feeds directly into monitoring systems, making it ideal for teams running regular compliance checks across large or multi-site properties.

Connect ToolRouter to OpenClaw

1Install the CLI
npm install -g toolrouter-mcp
2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

Steps

Once connected (see setup above), use the SEO Analysis tool:

  1. Ask: "Run a technical SEO audit on mysite.com"
  2. Review the findings
  3. Request fix recommendations prioritized by severity
  4. Re-audit after applying fixes

Example Prompt

Try this with OpenClaw using the SEO Analysis tool
Run a technical SEO audit on mysite.com. Focus on crawlability and indexing issues.

Tips

  • Run quarterly or after major site changes
  • Ask for severity ratings to prioritize fixes
  • Combine with content analysis for a complete SEO picture

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