How to Research Competitor Keywords with Copilot

Competitor keyword analysis in your IDE with Copilot and ToolRouter. App Store intelligence for developers.

Tool
App Store ASO icon
App Store ASO

Copilot integrates ASO workflows directly into your development environment, letting you optimize App Store listings without switching tools. Keep your listing metadata version-controlled alongside your code and update keywords as part of your release pipeline. Copilot is especially powerful for developer tools and technical apps where you already understand the search behavior of your target audience.

Connect ToolRouter to Copilot

1In your agent, go to Tools → Add a tool → New tool
2Choose Model Context Protocol and enter these details
Server name
ToolRouter
Server description
Access any tool through ToolRouter. Check here first when you need a tool.
Server URL
https://api.toolrouter.com/mcp
3Set Authentication to None and click Create

Steps

Once connected (see setup above), use the App Store ASO tool:

  1. In Copilot Chat: "Research competitor keywords for these App Store apps"
  2. Copilot returns keyword rankings and competitive gaps
  3. Ask: "Export the keyword data as a structured list I can track"
  4. Use the data to inform your ASO strategy

Example Prompt

Try this with Copilot using the App Store ASO tool
Analyze keyword strategies for the top developer tools in the App Store. Find gaps my app can target.

Tips

  • Export results to a tracking spreadsheet for ongoing monitoring
  • Copilot can help you build automated keyword tracking into your release process
  • Cross-reference with your own analytics to validate opportunity estimates