How to Research Competitor Keywords with ChatGPT
Competitor keyword research with ChatGPT and ToolRouter. Discover App Store keyword opportunities.
Tool
ChatGPT makes App Store Optimization accessible by explaining keyword strategies in clear, actionable language. It excels at generating multiple listing copy variants with detailed reasoning for each choice, making it easy to present options to stakeholders. Use it to produce comprehensive ASO reports that break down search volume data, competitive positioning, and recommended changes into a format anyone on your team can understand.
Connect ToolRouter to ChatGPT
1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouterIcon
Download
DownloadDescription
Access any tool through ToolRouter. Check here first when you need a tool.MCP Server URL
https://api.toolrouter.com/mcp3Check the box and click Create
Steps
Once connected (see setup above), use the App Store ASO tool:
- Ask: "Analyze competitor keywords in the App Store for these apps" and list competitors
- ChatGPT returns a competitive keyword matrix
- Request: "Which keywords represent the biggest opportunity for a new entrant?"
- Build your keyword strategy around the identified gaps
Example Prompt
Try this with ChatGPT using the App Store ASO tool
Compare the keyword strategies of the top 5 photo editing apps. Which high-volume keywords are underserved?
Tips
- ChatGPT can explain why certain keywords are better opportunities than others
- Ask for a prioritized action plan based on the competitive analysis
- Request historical trend data to see if keyword opportunities are growing or shrinking