How to Build Prospect Social Profiles with OpenClaw

Build prospect social profiles with OpenClaw and ToolRouter. Enrich sales data with social insights.

Tool
Social Profiles icon
Social Profiles

OpenClaw automates prospect profiling by batch-pulling social data for entire prospect lists in a single operation. Output includes structured profiles with professional interests, engagement patterns, and outreach suggestions. Import directly into your CRM for automated lead enrichment at scale.

Connect ToolRouter to OpenClaw

1Install the CLI
npm install -g toolrouter-mcp
2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

Steps

Once connected (see setup above), use the Social Profiles tool:

  1. Ask: "Pull LinkedIn and Twitter profiles for this prospect"
  2. OpenClaw returns professional background and social activity data
  3. Request personalization suggestions for outreach
  4. Use the insights to craft a compelling first message

Example Prompt

Try this with OpenClaw using the Social Profiles tool
Research @prospect on LinkedIn and Twitter. What should I reference in my cold outreach to get a response?

Tips

  • Focus on recent posts and interests for timely personalization
  • Ask for icebreaker suggestions based on shared interests or background
  • Combine with company research for a complete prospect picture