Tools / Social Media Content / Use Cases / Discover Content Trends / Claude

How to Discover Content Trends with Claude

Spot content trends early with Claude and ToolRouter. Analyze what top creators are posting.

Claude turns content trend discovery into an exploratory terminal session. Pull recent posts from leading creators in your niche and Claude identifies emerging content patterns -- new formats, rising topics, shifting audience preferences. Ask follow-up questions like "should we try this format?" or "how can we adapt this trend for our brand?" for actionable trend intelligence.

Connect ToolRouter to Claude

1Go to Settings → Connectors → Add custom connector

2Enter the details below and click Add

Name

ToolRouter

URL

https://api.toolrouter.com/mcp

3Done — works on Claude chat, desktop, and mobile

Steps

Once connected (see setup above), use the Social Media Content tool:

Ask Claude: "Pull recent TikTok videos and Instagram Reels from these trend-setting creators"
Claude fetches content with engagement data and topic breakdowns
Ask: "What new content themes or formats are emerging from this data?"
Claude identifies trends and suggests how to adapt them for your niche

Example Prompt

Try this with Claude using the Social Media Content tool

Pull recent content from top creators in the marketing niche across TikTok and Instagram. What trends are emerging that we should jump on?

Tips

Ask Claude to distinguish between fleeting fads and sustainable trends
Request a trend adoption timeline -- when to jump in for maximum impact
Claude can suggest niche-specific angles on broad trends

More Claude Guides

How to Analyze Competitor Content Strategy with Claude How to Research Viral Post Formats with Claude How to Track Brand Content Performance with Claude How to Analyze Posting Frequency with Claude How to Research Hashtag Performance with Claude

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