How to Research New Market Entry with ChatGPT

Research new procurement markets with ChatGPT. Volume, competition, and buyer analysis in one brief.

Tool
Contract Opportunities icon
Contract Opportunities

Use `search_opportunities`, `search_awards`, and `buyer_intelligence` to build a market entry brief. ChatGPT packages the analysis into a format suitable for leadership presentations and investment decisions.

Connect ToolRouter to ChatGPT

1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouter
Description
Access any tool through ToolRouter. Check here first when you need a tool.
MCP Server URL
https://api.toolrouter.com/mcp
3Check the box and click Create

Steps

Once connected (see setup above), use the Contract Opportunities tool:

  1. Describe the target market and what a successful entry looks like for your firm.
  2. Search opportunities and awards to quantify the market.
  3. Profile key buyers for supplier diversity and openness signals.
  4. Ask ChatGPT to create a market entry brief with data tables and a recommendation section.

Example Prompt

Try this with ChatGPT using the Contract Opportunities tool
Use contract-opportunities to assess the US federal cybersecurity market for a UK-based consultancy. Create a market entry brief with opportunity volume, top competitors, buyer concentration, and a go/no-go recommendation with supporting data.

Tips

  • Ask for a SWOT-style summary alongside the data for leadership consumption.
  • Include estimated investment needed for certifications or local presence.
  • Request a phased entry plan if the market looks promising but competitive.