How to Extract Brand Guidelines with OpenClaw

Extract brand guidelines from websites with OpenClaw and ToolRouter. Automated style guide generation.

Tool
Brand Extract icon
Brand Extract

OpenClaw extracts brand guidelines from multiple websites simultaneously, producing structured style guide data with colors, typography, spacing, and component patterns. The batch approach generates comprehensive brand documentation for client onboarding, redesign projects, or competitive brand analysis at scale.

Connect ToolRouter to OpenClaw

1Install the CLI
npm install -g toolrouter-mcp
2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

Steps

Once connected (see setup above), use the Brand Extract tool:

  1. Ask: "Extract brand guidelines from clientsite.com"
  2. OpenClaw scans the site and returns structured brand element data
  3. Request: "Format as a JSON brand spec for our design system"
  4. Integrate the structured output into your toolchain

Example Prompt

Try this with OpenClaw using the Brand Extract tool
Extract all brand guidelines from clientsite.com. Output as structured JSON.

Tips

  • OpenClaw provides clean structured output ideal for automated pipelines
  • Ask for multiple output formats to serve different team needs
  • Use the extracted guidelines as the baseline for a formal brand book