How to Create a Storyboard for an Ad Campaign with OpenClaw

Create a Storyboard for an Ad Campaign with OpenClaw and ToolRouter. Generate a visual storyboard from a concept brief for client approval and production planning.

Tool
Storyboard Generator icon
Storyboard Generator

Feed in multiple campaign concepts and OpenClaw will generate storyboards for the full pitch slate in one batch. This is right for agencies presenting multiple concepts to a single client or building a creative library of pre-visualized campaign options.

Connect ToolRouter to OpenClaw

1Install the CLI
npm install -g toolrouter-mcp
2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp tools

Steps

Once connected (see setup above), use the Storyboard Generator tool:

  1. Define all campaign concepts, their visual styles, shot structures, and output naming schema before batching.
  2. Run `storyboard-generator` with `generate` across all concepts with consistent panel quality.
  3. Review the full batch and flag any storyboard where the visual interpretation deviated from the concept brief.
  4. Compile all storyboards into a pitch presentation or creative review package.

Example Prompt

Try this with OpenClaw using the Storyboard Generator tool
Use storyboard-generator to generate storyboards for these five campaign concept options for the AutoBrand pitch. Each concept has a brief and shot structure in the input data. Return filenames matching concept codes and flag any concept where the brief was too high-level to produce consistent panels without additional creative direction.

Tips

  • Ensure each concept has a shot structure in the input — high-level concepts without specified shots produce inconsistent storyboards.
  • Review all five storyboards before the pitch to verify they read as distinct concepts, not variations on the same visual approach.
  • Flag creative ambiguities before batching rather than after — a misread concept in a client pitch is a credibility problem.