How to Personalise Outreach by Name with Claude

Personalise outreach by name with Claude and ToolRouter. Infer gender and nationality from contact names.

Tool
Name Enrichment icon
Name Enrichment

Claude uses name enrichment to help you get salutations and tone right before sending. Provide a name or a short list of names, ask Claude to run enrich_name, and then ask for a recommended salutation and any cultural context worth noting for each contact before you write the outreach.

Connect ToolRouter to Claude

1Open connector settings Open Settings
2Add a custom connector with these details
Name
ToolRouter
URL
https://api.toolrouter.com/mcp
3Let Claude set you up Open Claude

Steps

Once connected (see setup above), use the Name Enrichment tool:

  1. Provide a contact name or a short list of names
  2. Ask: "Use name-enrichment to enrich these names and infer gender and origin"
  3. Claude returns enrichment signals for each name
  4. Ask Claude to recommend a salutation and any cultural context for personalising your outreach to each contact

Example Prompt

Try this with Claude using the Name Enrichment tool
I have these contacts to cold-email: Priya Kapoor, Lars Eriksson, and Maria Santos. Use name-enrichment to infer gender and probable nationality for each. Then suggest an appropriate salutation and any cultural context I should keep in mind when writing to each person.

Tips

  • Ask Claude to flag names where confidence is low so you can manually verify before sending
  • Use nationality inference to adapt formality — some cultures expect formal address, others prefer first names immediately
  • Remember enrichment is probabilistic, not definitive — always treat output as a signal, not a certainty