How to Build Weather Marketing Triggers with Claude
Weather-based marketing triggers with Claude and ToolRouter. Contextual campaigns that match conditions.
Tool
Claude designs weather-triggered marketing with analytical precision, checking conditions across target markets and matching them to campaign activation criteria. It asks about your products and audience to build custom trigger rules linking specific temperature ranges, precipitation types, or UV levels to your most relevant campaigns.
Connect ToolRouter to Claude
1Go to Settings → Connectors → Add custom connector
2Enter the details below and click Add
Name
ToolRouterURL
https://api.toolrouter.com/mcp3Done — works on Claude chat, desktop, and mobile
Steps
Once connected (see setup above), use the Weather Forecast tool:
- Ask Claude: "What is the current weather in New York, LA, and Chicago?"
- Claude returns conditions for each city with temperature, precipitation, and humidity
- Ask: "Which cities should get our cold weather promotion based on these conditions?"
Example Prompt
Try this with Claude using the Weather Forecast tool
Check weather in our top 10 markets. Which cities are having a heat wave? I want to trigger our summer sale campaign in those markets.
Tips
- Define clear triggers: "Rain above 70% = indoor activity promotion"
- Ask Claude to check weather in all your target markets at once
- Combine weather triggers with time-of-day for maximum relevance