How to Analyse Audience Demographics with ChatGPT
Analyse audience demographics with ChatGPT and ToolRouter. Demographic composition from name data.
Tool
ChatGPT produces a demographic analysis report from bulk name enrichment. Process the full name list, then ask for a summary of gender distribution, nationality clusters, and any imbalances worth noting. The formatted output is suitable for sharing in a DEI report or marketing strategy review.
Connect ToolRouter to ChatGPT
1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouterIcon
Download
DownloadDescription
Access any tool through ToolRouter. Check here first when you need a tool.MCP Server URL
https://api.toolrouter.com/mcp3Check the box and click Create
Steps
Once connected (see setup above), use the Name Enrichment tool:
- Provide your name list
- Ask: "Use name-enrichment with bulk_enrich to infer gender and origin for each name"
- ChatGPT returns bulk enrichment data
- Request: "Produce a demographic composition summary with gender distribution, nationality clusters, and any notable gaps"
Example Prompt
Try this with ChatGPT using the Name Enrichment tool
I have a list of conference attendee names. Use name-enrichment with bulk_enrich to infer gender and nationality for all of them. Produce a demographic composition summary with percentage breakdowns by gender and top nationality clusters, and flag any significant imbalances.
Tips
- Ask for a percentage breakdown rather than raw counts for a more readable summary
- Request a comparison to a benchmark (e.g., general population or target market) if you have one
- Note in the report that the analysis is inference-based so recipients have the right methodological context