How to Design a Virtual Influencer Character with Copilot

Design a virtual influencer character with Copilot and ToolRouter. Build a fully defined AI persona ready to generate consistent content across platforms.

Tool
AI Influencer Creator icon
AI Influencer Creator

Build a fully defined AI influencer persona — appearance, personality, and backstory — ready for consistent content production. Copilot fits well when the character design feeds directly into a campaign brief or content calendar in the same workspace.

Connect ToolRouter to Copilot

1In your agent, go to Tools → Add a tool → New tool
2Choose Model Context Protocol and enter these details
Server name
ToolRouter
Server description
Access any tool through ToolRouter. Check here first when you need a tool.
Server URL
https://api.toolrouter.com/mcp
3Set Authentication to None and click Create

Steps

Once connected (see setup above), use the AI Influencer Creator tool:

  1. Provide the campaign brief, target audience, and any brand guidelines that should shape the character.
  2. Run `create_influencer` through `ai-influencer-creator` to generate the persona.
  3. Ask Copilot to document the character spec — appearance, personality, content topics — as a structured design brief.
  4. Attach the character brief to the campaign folder for consistent reference across content production.

Example Prompt

Try this with Copilot using the AI Influencer Creator tool
Use ai-influencer-creator to design a virtual influencer for our fitness supplement brand — athletic aesthetic, science-credible tone, speaks to busy professionals. Return the character spec in a structured format I can add to our campaign brief.

Tips

  • Structure the character spec with clear sections (appearance, personality, topics) so it is easy to reference during content production.
  • Ask Copilot to flag any brand guideline conflicts before the spec is finalised.
  • Keep the character spec in a shared document so every content creator works from the same definition.