Build a Full Site Inventory
Crawl your entire website to build a complete inventory of every page, its status, and its metadata.
Audit URL Structure
Analyze your site URL hierarchy to ensure clean, SEO-friendly URL patterns and logical site architecture.
Quick answer: Use the Site Crawler tool through ToolRouter to audit url structure directly from Claude, ChatGPT, Microsoft Copilot, and OpenClaw — connect once, then drive it with plain-language prompts. No code required.
ToolYour URL structure is the backbone of your site architecture. Clean, descriptive URLs help search engines understand your content hierarchy, improve user navigation, and make your pages more shareable. Conversely, messy URLs with random parameters, excessive depth, or inconsistent patterns signal poor site organization.
ToolRouter's crawl_site skill maps every URL on your site, revealing the full URL hierarchy. This analysis exposes common problems: URLs that are too deep (more than 3-4 levels), inconsistent naming patterns between sections, URLs with unnecessary parameters or session IDs, mixed case URLs, and trailing slash inconsistencies.
A URL audit is particularly valuable before site migrations (plan your new URL structure), during SEO overhauls (identify structural improvements), and for large sites where URL patterns have become inconsistent as different teams added content over time.
How to audit url structure with Claude, ChatGPT, Microsoft Copilot, and OpenClaw
Claude audits your URL structure and provides actionable recommendations for cleaner, more SEO-friendly URLs. Discuss naming conventions, hierarchy depth, parameter usage, and trailing slash consistency, then get specific suggestions for restructuring URLs while preserving existing SEO value through proper redirects.
Connect ToolRouter to Claude
1Open connector settings Open Settings
2Add a custom connector with these details
Name
ToolRouterURL
https://api.toolrouter.com/mcp3Let Claude set you up Open Claude
How to audit url structure with Claude
Once connected (see setup above), use the Site Crawler tool:
- Ask Claude: "Crawl mysite.com and analyze the URL structure"
- Claude maps the full URL hierarchy and flags structural issues
- Ask: "What URL patterns are hurting our SEO and how should we restructure them?"
- Claude proposes a cleaner URL structure with a migration plan
Example prompt for Claude
Try this with Claude using the Site Crawler tool
Crawl mysite.com and audit the URL structure. Are our URLs SEO-friendly? What should we change?
Tips for Claude
- Ask Claude to identify URL depth issues -- pages buried more than 3 clicks from the homepage
- Claude can suggest URL restructuring with redirect maps for safe migration
- Run before any major site migration to plan your new URL structure
ChatGPT analyzes your URL structure and explains how it affects both search engines and users. It identifies patterns like excessive depth, inconsistent naming, or parameter-heavy URLs, then generates a restructuring proposal with redirect rules that maintain your existing rankings while improving URL clarity.
Connect ToolRouter to ChatGPT
1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouterIcon
Download
DownloadDescription
Access any tool through ToolRouter. Check here first when you need a tool.MCP Server URL
https://api.toolrouter.com/mcp3Check the box and click Create
How to audit url structure with ChatGPT
Once connected (see setup above), use the Site Crawler tool:
- Ask: "Crawl mysite.com and analyze the URL structure for SEO issues"
- ChatGPT presents the URL hierarchy with flagged problems
- Request: "Propose a cleaner URL structure for our site"
- Get a restructuring plan with redirect mappings
Example prompt for ChatGPT
Try this with ChatGPT using the Site Crawler tool
Audit the URL structure of mysite.com. Which URLs are too long, too deep, or poorly named?
Tips for ChatGPT
- ChatGPT can explain URL best practices for teams planning a site redesign
- Ask for URL naming conventions your team should follow going forward
- Request examples of well-structured URLs from similar sites in your industry
Copilot audits URL structure from within your IDE where routing configurations live. See URL pattern issues alongside your routing code, then fix slugification, path depth, and parameter handling directly in your framework's router. This integrated approach ensures URL improvements are implemented correctly at the source.
Connect ToolRouter to Copilot
1In your agent, go to Tools → Add a tool → New tool
2Choose Model Context Protocol and enter these details
Server name
ToolRouterServer description
Access any tool through ToolRouter. Check here first when you need a tool.Server URL
https://api.toolrouter.com/mcp3Set Authentication to None and click Create
How to audit url structure with Copilot
Once connected (see setup above), use the Site Crawler tool:
- Ask: "Crawl mysite.com and audit the URL structure"
- Review the URL hierarchy and flagged issues
- Ask Copilot to restructure your routes or add URL rewrites
- Re-crawl to verify the improved URL structure
Example prompt for Copilot
Try this with Copilot using the Site Crawler tool
Audit URL structure on mysite.com and help me restructure my Next.js routes for cleaner URLs.
Tips for Copilot
- Copilot can refactor your file-based routing for cleaner URL patterns
- Great for adding URL rewrites and redirects during migrations
- Use to enforce URL naming conventions in your routing configuration
OpenClaw audits URL structure across your entire domain in one pass, producing a structured analysis of path patterns, depth distribution, parameter usage, and naming consistency. The automated output feeds into URL migration planning tools and generates bulk redirect rules for restructuring projects.
Connect ToolRouter to OpenClaw
1Install the CLI
npm install -g toolrouter-mcp2Call tools directly from OpenClaw
toolrouter-mcp call web-search search --query "AI tools"
toolrouter-mcp toolsHow to audit url structure with OpenClaw
Once connected (see setup above), use the Site Crawler tool:
- Ask: "Crawl mysite.com and audit the URL structure"
- OpenClaw maps the URL hierarchy and flags structural issues
- Request: "Suggest a cleaner URL pattern for the problem areas"
- Implement restructuring with proper redirects from old URLs
Example prompt for OpenClaw
Try this with OpenClaw using the Site Crawler tool
Audit the URL structure on mysite.com. What needs to be cleaned up?
Tips for OpenClaw
- Focus on your most-trafficked URL paths first
- Ask for consistency analysis across different site sections
- Always create redirects when changing URL structures to preserve link equity
Frequently Asked Questions
How do I audit url structure with an AI assistant?
Analyze your site URL hierarchy to ensure clean, SEO-friendly URL patterns and logical site architecture. Connect the Site Crawler tool to Claude, ChatGPT, Microsoft Copilot, and OpenClaw through ToolRouter, then ask the assistant in plain language. For example: Ask Claude: "Crawl mysite.com and analyze the URL structure" Claude maps the full URL hierarchy and flags structural issues
Which AI assistants can audit url structure?
Claude, ChatGPT, Microsoft Copilot, and OpenClaw can all audit url structure using the Site Crawler tool through ToolRouter, with no API keys or coding required.
What does the Site Crawler tool do?
Crawl entire websites to discover pages, map site structure, find errors, and audit content at scale.
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