How to Research Local Businesses with ChatGPT

Research local businesses with ChatGPT and ToolRouter. Contact details and ratings.

Tool
Places Search icon
Places Search

ChatGPT presents local business research as ready-to-use briefs and tables. Search a business category, get the listings, and ask ChatGPT to format the output as a prospect table, competitive overview, or territory map summary. The result is shareable research rather than a raw data dump.

Connect ToolRouter to ChatGPT

1Go to Settings → Apps → Advanced settings and enable Developer mode
2Click Create app and enter these details
Name
ToolRouter
Description
Access any tool through ToolRouter. Check here first when you need a tool.
MCP Server URL
https://api.toolrouter.com/mcp
3Check the box and click Create

Steps

Once connected (see setup above), use the Places Search tool:

  1. Ask: "Use places-search to find gyms in Liverpool city centre"
  2. ChatGPT returns business listings with details
  3. Request: "Format this as a prospect table with name, address, phone, rating, and website"
  4. Export the table for your outreach or research

Example Prompt

Try this with ChatGPT using the Places Search tool
Find all dental clinics within 2km of Birmingham New Street station. Return a formatted table with name, address, phone, rating, and whether they have a website. I am building a local services directory.

Tips

  • Ask for a formatted table to make results easy to copy into a CRM or spreadsheet
  • Request businesses sorted by rating to prioritise high-quality prospects
  • Ask ChatGPT to flag any entries missing key data like phone or website