---
title: ToolRouter — Workflow
description: A multi-tool workflow showing how to combine ToolRouter tools for a complex task.
url: https://toolrouter.com/workflows/review-monitoring
---
# Review Monitoring

Monitor customer feedback across app stores, social comments, community discussions, and brand perception to stay ahead of reputation issues.

Customer reviews and online discussions shape your brand reputation. This workflow monitors feedback from multiple channels to give you a real-time picture of how customers perceive your brand and products.

App review sentiment tracking catches emerging issues before they become crises. Social comment monitoring reveals real-time audience reactions. Community discussion searches surface authentic, unprompted feedback. Brand perception benchmarking ties it all together, helping you understand the gap between how you present your brand and how customers actually experience it.

**Tools:** app-review-analysis, social-media-comments, social-media-search, brand-extract
**Category:** marketing

## Steps

### 1. Track Review Sentiment

Monitor app store review sentiment trends over time to spot emerging issues or improvements in customer perception.

- **Tool:** app-review-analysis
- **Skill:** sentiment_trends
- **Input:** App identifiers and time range
- **Output:** Sentiment trend data with spikes, dips, and category-level breakdown

### 2. Monitor Social Comments

Track comments on your social media posts and brand-related content to understand audience sentiment and common questions.

- **Tool:** social-media-comments
- **Skill:** get_youtube_comments
- **Input:** Social post URLs and brand content IDs
- **Output:** Comment data with sentiment analysis and common themes

### 3. Search Community Discussions

Search social platforms for unprompted discussions about your brand or product to capture authentic customer feedback.

- **Tool:** social-media-search
- **Skill:** search_reddit
- **Input:** Brand name and product keywords
- **Output:** Community discussions with sentiment, complaints, praise, and feature requests

### 4. Benchmark Brand Perception

Extract and analyze your brand presentation to compare against customer perception revealed in reviews and discussions.

- **Tool:** brand-extract
- **Skill:** extract_brand
- **Input:** Brand website URL
- **Output:** Brand identity baseline for comparison against customer perception data

## Benefits

- Catch negative sentiment trends before they escalate
- Monitor feedback from app stores, social media, and community forums simultaneously
- Surface authentic customer feedback from unprompted discussions
- Compare intended brand positioning against actual customer perception
- Identify common feature requests and pain points across channels
