---
title: ToolRouter — Workflow
description: A multi-tool workflow showing how to combine ToolRouter tools for a complex task.
url: https://toolrouter.com/workflows/local-events-marketing
---
# Local Events Marketing

Promote local events effectively with social content research, custom promotional graphics, and event schema markup for search visibility.

Marketing local events requires a combination of compelling social content, eye-catching visuals, and local search optimization. This workflow covers all three aspects to maximize event attendance.

Studying successful event promotions reveals what content formats and messaging drive attendance. Custom graphics give your event a professional look across social and print channels. Event schema markup ensures your event appears in local search results and Google event listings, capturing attendees who discover events through search.

**Tools:** social-media-content, generate-image, geo
**Category:** marketing

## Steps

### 1. Research Event Content

Study how successful local events are promoted on social media to identify best practices for event marketing content.

- **Tool:** social-media-content
- **Skill:** get_facebook_posts
- **Input:** Social profiles of local event organizers and venues
- **Output:** Event promotion content analysis with engagement data and format effectiveness

### 2. Create Event Graphics

Generate eye-catching event promotional graphics, flyers, and social media assets for your local event.

- **Tool:** generate-image
- **Skill:** text_to_image
- **Input:** Event details, theme, and brand guidelines
- **Output:** Event promotional graphics optimized for social media and print

### 3. Generate Event Schema

Create structured data markup for your event to improve local search visibility and enable rich results in Google.

- **Tool:** geo
- **Skill:** generate_schema
- **Input:** Event details including date, location, and description
- **Output:** Event schema markup ready to embed on your website

## Benefits

- Learn event marketing best practices from successful local events
- Create professional event graphics without a designer
- Improve event discoverability in local search with schema markup
