---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/web-search/use-cases/discover-content-ideas/openclaw
---
# How to Discover Content Ideas with OpenClaw

OpenClaw discovers content ideas at scale by running searches across multiple seed topics and outputting a structured list of opportunities with search volume indicators. The batch approach generates dozens of validated content ideas in minutes, with data formatted for direct import into content management systems or editorial planning tools.

## Setup

openclaw mcp add toolrouter -- npx -y toolrouter-mcp

## Steps

1. Connect ToolRouter: openclaw mcp add toolrouter -- npx -y toolrouter-mcp
2. Ask: "Find content ideas around 'cloud cost optimization' from web search and autocomplete"
3. OpenClaw returns existing content landscape and related search queries
4. Request: "Rank these topics by search demand and content gap opportunity"
5. Build your editorial calendar from the results

## Example Prompt

```
Discover content ideas about "cloud cost optimization." What are people searching for and where are the content gaps?
```

## Tips

- Batch research across multiple seed topics for a full content strategy
- Ask for content clusters that build topical authority
- Run monthly to catch new trending topics in your space
