---
title: ToolRouter — Use Case
description: Step-by-step guide for a real-world ToolRouter use case with agent-specific instructions.
url: https://toolrouter.com/tools/web-search/use-cases/discover-content-ideas
---
# Discover Content Ideas

Creating content that attracts organic traffic starts with finding topics people actually search for. Guessing at content ideas leads to articles nobody reads. Data-driven topic discovery ensures every piece of content you create has search demand behind it.

ToolRouter's search skill shows you what content currently ranks for your target topics, revealing gaps and angles you can exploit. The autocomplete skill surfaces the actual queries people type into search engines, showing you the exact phrasing and long-tail variations that real users use. Together, they give you a content strategy grounded in actual search behavior.

This approach is invaluable for content marketers planning editorial calendars, SEO teams identifying content gaps, and businesses looking to build topical authority. Instead of brainstorming in a vacuum, you are building a content plan based on proven demand.

**Tool:** [Web Search](https://toolrouter.com/tools/web-search)
**Skills:** search, autocomplete

## Agent Guides

- [How to Discover Content Ideas with Claude](https://toolrouter.com/tools/web-search/use-cases/discover-content-ideas/claude): Guide for Claude
- [How to Discover Content Ideas with ChatGPT](https://toolrouter.com/tools/web-search/use-cases/discover-content-ideas/chatgpt): Guide for ChatGPT
- [How to Discover Content Ideas with Copilot](https://toolrouter.com/tools/web-search/use-cases/discover-content-ideas/copilot): Guide for Copilot
- [How to Discover Content Ideas with OpenClaw](https://toolrouter.com/tools/web-search/use-cases/discover-content-ideas/openclaw): Guide for OpenClaw
