---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/ugc-content/use-cases/generate-product-comparison-ugc/claude
---
# How to Generate Comparison UGC with Claude

Claude integrates UGC content generation into a terminal-first creative workflow where you maintain full control over each step. Walk through audience research, creative direction, and content generation sequentially, refining each output through follow-up prompts before moving to the next stage. The iterative approach lets you explore multiple creative angles -- different hooks, tones, and visual concepts -- and converge on content that genuinely fits your brand voice rather than accepting the first output.

## Setup

claude mcp add toolrouter -- npx -y toolrouter-mcp

## Steps

1. Connect ToolRouter: claude mcp add toolrouter -- npx -y toolrouter-mcp
2. Ask Claude: "Research what our audience values in [product category] comparisons"
3. Claude identifies the comparison dimensions that matter most to your audience
4. Ask: "Generate comparison UGC content -- my product vs [competitor] focusing on those dimensions"
5. Claude creates honest comparison content that positions your product authentically

## Example Prompt

```
Create a comparison UGC video of [my product] versus [competitor]. Be honest about trade-offs but highlight where we genuinely win. Target budget-conscious buyers.
```

## Tips

- Acknowledge weaknesses honestly -- it makes the strengths more believable
- Focus on the dimensions your target audience cares about most
- Ask Claude to create comparison content for different audience segments
