---
title: ToolRouter — Use Case
description: Step-by-step guide for a real-world ToolRouter use case with agent-specific instructions.
url: https://toolrouter.com/tools/ugc-content/use-cases/generate-product-comparison-ugc
---
# Generate Product Comparison UGC

Comparison content is one of the highest-intent content formats. People searching for comparisons are actively deciding between options, making them the most conversion-ready audience. UGC-style comparisons feel more trustworthy than brand-produced comparison charts because they come across as an honest evaluation rather than marketing.

ToolRouter's research_audience skill identifies what your target audience values most in comparisons -- price, quality, ease of use, durability -- so the comparison highlights the dimensions that matter. The generate_creative skill builds comparison narratives that feel like genuine product testing, and generate_videos produces the final comparison content.

This is invaluable for brands that win on specific attributes but lose on others, since UGC-style comparisons can honestly acknowledge trade-offs while positioning your product as the best choice for a specific audience. Honest comparison content builds trust and converts the audience segment that aligns with your product strengths.

**Tool:** [UGC Content](https://toolrouter.com/tools/ugc-content)
**Skills:** research_audience, generate_creative, generate_videos

## Agent Guides

- [How to Generate Comparison UGC with Claude](https://toolrouter.com/tools/ugc-content/use-cases/generate-product-comparison-ugc/claude): Guide for Claude
- [How to Generate Comparison UGC with ChatGPT](https://toolrouter.com/tools/ugc-content/use-cases/generate-product-comparison-ugc/chatgpt): Guide for ChatGPT
- [How to Generate Comparison UGC with Copilot](https://toolrouter.com/tools/ugc-content/use-cases/generate-product-comparison-ugc/copilot): Guide for Copilot
- [How to Generate Comparison UGC with OpenClaw](https://toolrouter.com/tools/ugc-content/use-cases/generate-product-comparison-ugc/openclaw): Guide for OpenClaw
