---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/seo/use-cases/audit-competitor-backlinks/claude
---
# How to Audit Competitor Backlinks with Claude

Claude excels at competitor backlink analysis because you can have a natural conversation about the results. After the initial analysis, ask Claude to compare multiple competitors, identify patterns in linking domains, and suggest an outreach strategy — all in the same session without switching tools. The terminal-based workflow means you can pipe results directly into your project documentation.

## Setup

claude mcp add toolrouter -- npx -y toolrouter-mcp

## Steps

1. Connect ToolRouter to Claude: claude mcp add toolrouter -- npx -y toolrouter-mcp
2. Ask Claude: "Analyze the backlink profile for competitor.com using the SEO tool"
3. Claude calls analyze_page and analyze_links, returning the full backlink breakdown
4. Ask follow-up: "Which of these linking domains would be most valuable for us to target?"
5. Claude can compare multiple competitors in a single session — just name them

## Example Prompt

```
Use the SEO tool to analyze the backlink profile for hubspot.com. Then compare it against moz.com and tell me which backlink sources we should target first.
```

## Tips

- Claude excels at comparing multiple competitors side-by-side in one conversation
- Ask Claude to export findings as a markdown table for easy sharing with your team
- Chain with the web-search tool to research linking domains in more depth
