---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/seo/use-cases/audit-competitor-backlinks/chatgpt
---
# How to Audit Competitor Backlinks with ChatGPT

ChatGPT makes backlink auditing accessible by walking you through the results in plain English. Ask it to explain why certain backlinks matter more than others, generate outreach email templates based on the findings, or create a presentation-ready summary for stakeholders. The conversational format is ideal for teams who want strategic context alongside raw data.

## Setup

{"mcpServers":{"toolrouter":{"command":"npx","args":["-y","toolrouter-mcp"]}}}

## Steps

1. Add ToolRouter to ChatGPT using the MCP JSON configuration
2. Start a new conversation and ask: "Analyze the backlink profile for competitor.com"
3. ChatGPT uses ToolRouter's SEO tool to fetch and present the backlink data
4. Request a summary: "Create a prioritized list of backlink opportunities based on authority"
5. Ask for actionable next steps and outreach templates based on the analysis

## Example Prompt

```
I need to understand where competitor.com gets their backlinks. Analyze their profile and give me a prioritized list of domains I should try to get links from.
```

## Tips

- ChatGPT is great at generating outreach email templates based on backlink findings
- Ask it to categorize backlinks by type: editorial, directory, guest post, resource page
- Use the conversation to iterate on your link-building strategy step by step
