---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/persona-generator/use-cases/create-content-strategy-personas/chatgpt
---
# How to Create Content Strategy Personas with ChatGPT

ChatGPT generates personas as rich, narrative profiles that bring your target audience to life in a format anyone on your team can understand. Describe your product and market, and receive detailed buyer or user personas with motivations, objections, channel preferences, and day-in-the-life context explained in accessible language. The collaborative format makes it easy to share personas across marketing, product, and sales teams, and ChatGPT can tailor the output for different audiences -- detailed for strategists, concise for executives.

## Setup

{"mcpServers":{"toolrouter":{"command":"npx","args":["-y","toolrouter-mcp"]}}}

## Steps

1. Configure ToolRouter in ChatGPT
2. Ask: "Build content personas for [your brand] with reading habits and format preferences"
3. ChatGPT creates personas with content consumption patterns and topic interests
4. Request: "Suggest 10 content topics tailored to each persona"

## Example Prompt

```
Generate content strategy personas for a personal finance blog targeting millennials. Include their preferred content formats, platforms, and the financial questions they search for.
```

## Tips

- Ask ChatGPT to map your existing top-performing content to each persona
- Request a content gap analysis showing which personas are underserved by your current library
