---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/persona-generator/use-cases/build-target-customer-profiles/claude
---
# How to Build Target Customer Profiles with Claude

Claude builds personas through an iterative dialogue in your terminal that produces nuanced, specific results. Start with your product and market context, then refine each persona through follow-up questions that sharpen demographics, pain points, behavioral patterns, and buying triggers. The conversational depth means you can challenge assumptions, explore edge cases, and push beyond generic templates until each persona feels like a real person your team can design for, not a placeholder demographic summary.

## Setup

claude mcp add toolrouter -- npx -y toolrouter-mcp

## Steps

1. Connect ToolRouter: claude mcp add toolrouter -- npx -y toolrouter-mcp
2. Ask Claude: "Build a target customer profile for [your product] using persona-generator" and describe your market
3. Claude generates a detailed ICP with firmographics, buying signals, and qualification criteria
4. Ask Claude to generate a visual representation and scoring rubric for lead qualification

## Example Prompt

```
Build an ideal customer profile for our enterprise observability platform. We sell best to companies with 200+ engineers, cloud-native architecture, and a dedicated SRE team. Include disqualification criteria.
```

## Tips

- Include data from your best existing customers to ground the ICP in reality
- Ask for a lead scoring model based on the ICP to operationalize it immediately
