---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/competitor-research/use-cases/analyze-competitor-content-strategy/claude
---
# How to Analyze Competitor Content Strategy with Claude

Claude analyzes competitor content strategies and helps you find gaps to exploit in an interactive session. After the analysis, ask Claude to identify which content topics drive the most engagement for competitors, suggest content angles they have missed, or build a differentiated editorial strategy based on competitive intelligence.

## Setup

claude mcp add toolrouter -- npx -y toolrouter-mcp

## Steps

1. Connect ToolRouter: claude mcp add toolrouter -- npx -y toolrouter-mcp
2. Ask Claude: "Analyze the content strategy of HubSpot using the competitor-research tool"
3. Claude examines their content approach and returns a detailed strategy breakdown
4. Ask: "What content topics are they investing most heavily in?"
5. Request: "Identify content gaps where we could outperform them"
6. Ask: "Suggest an editorial calendar based on these competitive insights"

## Example Prompt

```
Analyze the content strategy of HubSpot and Semrush. Compare their top content themes and suggest topics where we could win.
```

## Tips

- Ask Claude to identify content formats that drive the most engagement
- Request a content gap analysis with specific topic suggestions
- Chain with SEO tool for keyword data to validate content opportunities
