---
title: ToolRouter — Agent Use Case Guide
description: Step-by-step guide for completing a task with a specific AI agent using ToolRouter.
url: https://toolrouter.com/tools/ad-library-search/use-cases/research-competitor-ad-creatives/openclaw
---
# How to Research Competitor Ad Creatives with OpenClaw

OpenClaw researches competitor ad creatives across multiple platforms in a single automated run, producing structured records with ad copy, formats, targeting signals, and activity timelines. The batch approach builds comprehensive ad intelligence databases and outputs data formatted for marketing analytics pipelines.

## Setup

openclaw mcp add toolrouter -- npx -y toolrouter-mcp

## Steps

1. Connect ToolRouter to OpenClaw: openclaw mcp add toolrouter -- npx -y toolrouter-mcp
2. Ask OpenClaw: "Search for ads by competitor.com on Facebook and Google"
3. OpenClaw fetches the data via ToolRouter and presents the ad creatives
4. Request deeper analysis: "Identify the top 5 most common messaging angles"
5. Use the findings to shape your own campaign strategy

## Example Prompt

```
Find all ads run by competitor.com on Facebook and Google. What are their top 5 messaging angles?
```

## Tips

- OpenClaw can batch-search multiple competitors efficiently
- Ask for structured output for import into your campaign planning tools
- Chain with other marketing tools for a comprehensive competitive analysis
